What Makes A Good Music Video?

The most important element is creating a good music video is to avoid viewer fatigue. There are various ways in which viewer fatigue can be avoided, and an example is lip synching. The lip synching has to be absolutely perfect, along with the performer having full confidence; these aspects have to be included so viewer fatigue is not apparent.

Also, another component is various camera shots, and camera angles. An example of this is in the music video ‘Hey Mama’ by the ‘Black Eyed Peas’. Various camera shots are used such as close ups, mid shots, and an establishing shot. Right at the beginning of the video, we are shown to an establishing shot of the whole of the band members and this is effective as this is our first introduction to them; also to set the ‘scene’ for the audience. Moreover, we have close ups and mid shots used throughout the video, and this is to just keep parts of the video simplistic which can be pleasing to the viewer as they are able to digest what the music video is actually about.

Another aspect of a music video which will avoid viewer fatigue is the mise en scene. A change in costume and location really makes a positive impact on the audience when watching a music video. Again in this video, throughout they are changing their outfits and this just generally adds to the effectiveness of the ‘Black Eyed Peas’ music video. In addition, we are shown a different location for majority of the change in shots, which really engrosses the viewer when watching this music video. They see something new every shot, and this is needed as then the viewer will want to watch on and see more; again avoiding viewer fatigue.

Overall, a change in location and a change in costume are needed in order to create an interesting and successful music video. Lighting could change as well, and the general mise en scene. Moreover, lip synching needs to be perfect, along with a confident performer so a successful music video is created.